
︎ Client: Movistar
Agency: Wunderman Thompson Spain
Agency: Wunderman Thompson Spain
A soccer fan measures their life by soccer moments. They will never forget a goal. A lineup. Or their team's jersey, in that game in 1992. To celebrate Movistar's "There's a lot of soccer in your life" campaign, we decided to remind all Spanish Primera and Segunda División fans of a historic moment of their team. And in their own city.
That's why we filled all the cities with a club in the first divisions of Spanish soccer with the jersey of an important moment of their club. 40 shirts in 35 cities.
That's why we filled all the cities with a club in the first divisions of Spanish soccer with the jersey of an important moment of their club. 40 shirts in 35 cities.










